Blog
Short, practical writing for people running service businesses. One thing you can finish, one thing we learned, or one honest opinion. Every number shows its working.
How to turn any incoming CV into your branded template without anyone rebuilding it by hand, and what the rebuilding costs a 15-person desk.
An anonymised audit of a perm and contract agency: the hours, the costs and what we fixed first. Published once a founding client signs off the numbers.
Which of the AI tools in your CRM are worth switching on, and which are marketing.
Adoption fails for four predictable reasons. Three of them are fixable before you buy anything.
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